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Quality is crucial, of course. Using just any free graphics to fill your clipart needs won't always turn out for the best. When appropriate and successful finance is your aim, you can't afford to load up with shady half-baked measures. Barracudas slide right on by and dandelions blow away unwished-on. For free clipart to be effective clipart, you need to be willing to take the time to go hunting. Most large clip art libraries are able to fit most bills when it comes to small business; however, free clipart does not come only in big chunks. Small free clipart libraries often carry unique images that can be taken and used as is or incorporated into something more to help facilitate effective finance in your small business. Of course, with all of this, you cannot discount the effect that paid clip art can have on your business. Sometimes you have to pay money to make money. Design Guidelines Think of everywhere clipart can be used in your restaurant: menu, cups, napkins, table toppers, newspaper ads, flyers, coupons, television commercials, door hangers, signage, window clings, temporary tattoos, coloring books, doggie bags, flags, banners, receipts, letterheads, business cards, refrigerator magnets, postcards and much more. Each and every one of these is an opportunity to build your brand and consistency is the key. The clipart elements you choose should have a consistent look so they reinforce each other and the brand you're building. Do make sure your cartoon advertising character reflects positive attributes: friendly, helpful, intelligent, likable and smart.
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